Radio 105 positions itself with a new advertising campaign

The youth station 105 presents itself with a new advertising campaign in the form of print ads and internet banners. With the slogan "Always first with new sound", Radio 105 wants to emphasize its pioneering position as a "discoverer" of new artists and music hits. As the latest example, the station mentions the artist Ne-Yo, whose current single was broadcast as a Swiss premiere on Radio 105 on December 15, 2005 and entered the Swiss charts at number 5 on April 2, 2006. Ne-Yo is also the face on the station's advertising campaign posters. The campaign will continue with other artists in the coming weeks and months.