On the wings of love

Luca Aloisi drew attention to the sensitive poster campaign by the Christian movement Cevi, which was buried under the daily avalanche of scandalous advertising images.

Clubs True to the motto "Exceptions are
the salt in the advertising soup", I am not discussing anything sexist today,
Kinky or otherwise exciting. This time I would like to
pastoral and spiritual attention to a delicate and sensitive
poster campaign, which, unfortunately, is not being used on a daily basis.
Avalanches of scandalous advertising motifs and fervently presented
buried in marketing banalities. A shame when you consider that
the fun-filled work of a Burgdorf agency for the
Christian movement Cevi received the "Poster of the Year 2005" award
has won. In view of the customary practice in the industry of awarding
even for the photographer with the plumpest, scale-free
parting the hair, many suspected that it was the
APG Prize is just another of many awards.
The club proves that this is not the case on its homepage
himself: "Thanks to the clicks of hundreds of Cevi friends, the
Cevi poster won the award!" Almost one in five votes went to the
poster on himself. Actually, this achievement itself deserves
a prize. Two suggestions: Introduction of a "Fairness Award" for the
most credible application of statistical methods. And a Red Bull for
the boys. (la)

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