Webrepublic Wins the 2026 Teads Agency Cup and Secures the Title Once Again
Webrepublic takes home this year’s Teads Agency Cup. Sir Mary and ZipMedia followed in second and third place. Teads, the omnichannel outcomes platform for the open web, hosted the competition for the third time at Labor5 in Zurich. Ten agencies competed against each other in teams of five in a fun, sports-inspired competition. The Agency Cup combines athletic ambition and team spirit with personal interaction and networking across agency boundaries.

In seven different mini-games, the teams competed for points and the coveted title. In addition to classics like beer pong and a quiz, new challenges also added extra excitement: The boxing machine required speed and punching power. In the «Dollardusche,» the teams had to catch and hold onto as many “Teads Dollars” as possible in a wind tunnel. The “Abhäng-Challenge” demanded a fair amount of muscle strength and endurance from the teams. The scoring system made every challenge count and kept the race open until the very end.
After the welcome and the team briefing, the games began at 7:30 p.m. Following the final challenges, the results were announced on stage and the winning teams were honored. The raffle for AirPods 4 among guests who had registered on-site for the audience prize added to the excitement. Afterward, everyone celebrated together, toasted to the successful evening, and continued networking within the Swiss agency scene.
Claudio Lumbiarres, Managing Director of Teads Switzerland, says: «The Teads Agency Cup has now become a staple event in the Swiss agency scene. The third edition once again demonstrated the energy, ambition, and team spirit the agencies bring to the competition. It’s especially great that the competition not only provides exciting challenges but also creates opportunities for personal interaction and new connections. I’d like to extend my heartfelt congratulations to Webrepublic on their victory and thank all the teams for this wonderful evening.»
The third edition of the Teads Agency Cup has once again demonstrated how important in-person interactions, friendly competition, and knowledge-sharing are within the Swiss agency industry.
Teads Holding Co. („Teads“) (Nasdaq: TEAD) is a leading omnichannel advertising platform that delivers measurable results for brand and performance advertisers across all screens. With a clear focus on profitable business outcomes throughout the entire marketing funnel, Teads ensures the effective use of advertising budgets. Using AI-powered predictive models, Teads optimally combines high-quality media, creative brand experiences, context-based targeting, and precise measurement solutions. Teads partners with more than 10,000 publishers and 20,000 advertisers worldwide. The company is headquartered in New York City and employs approximately 1,700 people in over 30 countries.
For more information, visit www.teads.com
