Tamedia CEO Jessica Peppel-Schulz Joins the INMA Board of Directors

A new position for Jessica Peppel-Schulz: The CEO of Tamedia in Zurich has been elected to the board of the International News Media Association (INMA). She has led the publishing company since 2023, which includes, among others, the publications Tages-Anzeiger, SonntagsZeitung, Bernese Newspaper, Basel Newspaper, 24 heures and Tribune de Genève belong to. Tamedia is part of the Swiss TX Group. The company's history dates back to the founding of the Tages-Anzeiger back in 1893.

Before joining Tamedia, Peppel-Schulz spent about two decades working in the fields of digital marketing and media. Among other roles, she served as CEO of the UDG United Digital Group agency group for five years and as managing director of Condé Nast Germany for two years. She studied economics at the University of Hamburg.

As CEO, Peppel-Schulz has initiated a comprehensive transformation process at Tamedia. This includes focusing digital growth on four core brands, establishing an AI unit that reports directly to the CEO, and organizationally separating the print and digital businesses. Peppel-Schulz describes employee satisfaction as one of her most important—and at the same time most challenging—metrics.