Renzen Communications: Campaign for craftsmen platform Renovero.ch
Renzen Communications has launched a campaign for the online platform Renovero.ch, operated by Olmero, a provider of internet-based solutions for the Swiss construction industry.
The agency was able to prevail in a pitch with a concept that stages the two aspects of "finding craftsmen" and "online solution": Various craftsmen and craftswomen are shown, equipped with tools and ready for action, jumping directly out of the laptop and thus landing quasi directly with the customer.
The aim of the campaign is to massively increase awareness of Renovero.ch among the target groups of homeowners, property managers, and also tradesmen who can publish offers on the platform. Advertisements, web banners and a radio spot will be used in several waves.
Responsible at Olmero, Glattbrugg: Oliver Behnen, Markus Schulte (Management). Responsible at Renzen Communications: Hanno Lietz (CD), Achim Kaufmann (AD), Frédéric Renzen (consulting).
The aim of the campaign is to massively increase awareness of Renovero.ch among the target groups of homeowners, property managers, and also tradesmen who can publish offers on the platform. Advertisements, web banners and a radio spot will be used in several waves.
Responsible at Olmero, Glattbrugg: Oliver Behnen, Markus Schulte (Management). Responsible at Renzen Communications: Hanno Lietz (CD), Achim Kaufmann (AD), Frédéric Renzen (consulting).

