Scholz & Friends Zurich: Motif developed for Emmi mozzarella
Bright red and radiant white—Scholz & Friends Zurich has designed the campaign for Emmi’s mozzarella using the Swiss national colors.
With its campaign motif, Scholz & Friends Zurich shows that good mozzarella doesn't have to come from Italy: Emmi mozzarella balls are presented in the form of a Swiss cross in a box full of tomatoes. Even though Italy is considered the home of the popular cheese specialty, Emmi produces its mozzarella exclusively in Switzerland from Swiss milk.
The motifs can be seen from May 3, 2010 in general-interest, special-interest and daily newspapers as well as on billboards throughout German- and French-speaking Switzerland.
Responsible at Emmi Switzerland: Robin A. Barraclough (Head of Marketing Emmi Group), Marco Peter (Marketing Manager), Katharina Müller (Group Brand Manager), Constantin von Andrian (Brand Manager). Responsible at Scholz & Friends Zurich: Wolfgang Steinhaus, Mathias Rösch (consulting), Joerg Jahn, Christian Sommer, Ivo Hlavac (creation). Photographer: Armin Zogbaum. Image processing: Olivier Yoshitomi. Prepress: Digicom Digital Media.
The motifs can be seen from May 3, 2010 in general-interest, special-interest and daily newspapers as well as on billboards throughout German- and French-speaking Switzerland.
Responsible at Emmi Switzerland: Robin A. Barraclough (Head of Marketing Emmi Group), Marco Peter (Marketing Manager), Katharina Müller (Group Brand Manager), Constantin von Andrian (Brand Manager). Responsible at Scholz & Friends Zurich: Wolfgang Steinhaus, Mathias Rösch (consulting), Joerg Jahn, Christian Sommer, Ivo Hlavac (creation). Photographer: Armin Zogbaum. Image processing: Olivier Yoshitomi. Prepress: Digicom Digital Media.

