Basler Zeitung earns international praise

The Basler Zeitung (BaZ) is featured in the current handbook "New Ideas To Engage Newspaper Readers and Promote Editorial Content" published by the International Newspaper Marketing Organization INMA. Only one Swiss title, BaZ, made it into the book, which lists the best ideas for newspaper advertising. According to BaZ, it made it into the list with its campaign "Die baz gibt zu reden. Have your say." BaZ is also among the winners of the European Newspaper Award. As part of the annual congress of newspaper publishers, which will take place this year from May 14 to 16 in Vienna, BaZ will receive seven "Awards of Excellence". The awards recognize the design of several newspaper pages and the culture magazine.