Winner of the U28 competition of the ADC/BSW creative school chosen
The five top-winning teams will travel to this year's «Cannes Lions International Advertising Festival,» where they will participate in workshops and presentations.
As part of the Cannes Advertising Festival, the ADC/BSW Creative School organized a creative competition on the subject of "Safety for children in road traffic". The jury made its decision on May 4. First place went to Fernando Pérez, AD, (Lowe AG) and Iris Alder, Text, (Lowe AG). Second place went to Alischer Makarow, AD, (Jung von Matt/Limmat AG) and Samuel Christ, Text, (Jung von Matt/Limmat AG). Third place went to Sebastian Hugelshofer, AD and Text, (Lowe AG) and Nives Teskera, AD and Text, (Lowe AG).
The five best teams of two will travel to this year's Cannes Lions International Advertising Festival, where they will take part in workshops and presentations. The winning team will also compete against the best creative teams from around the world in the "Young Creatives Competition". Alischer Makarow won the special prize donated by Cinceom. He will receive a week of further training from top creatives at the renowned "Roger Hatchuel Academy" in Cannes.
Graphic designers, art directors and copywriters from Switzerland under the age of 28 were eligible to participate in teams of two. A total of 137 proposals were submitted by 94 young Swiss creatives. All works will be exhibited at Keystone in Zurich from May 5 - 12, 2006.
The jury consisted of the Creative
Directors André Benker, Simone Fennel, Valentina Herrmann, Alexander
Jaggy and Hans Tanner as well as the university lecturer Richard Feurer
(Zurich) and Andréas Netthoevel (Bern).the winners are:
1st place: Fernando Pérez, AD, (Lowe AG) and Iris Alder, Text, (Lowe AG)
2nd place: Alischer Makarow, AD, (Jung von Matt/Limmat AG) and Samuel Christ, Text, (Jung von Matt/Limmat AG)
3rd place: Sebastian Hugelshofer, AD and text, (Lowe AG) and Nives Teskera, AD and text, (Lowe AG)
4th place: Matthias Günter, AD and copywriting, (Publicis Werbeagentur AG) and Isabelle Hauser, AD and copywriting, (Publicis Werbeagentur AG)
5th place: Anneka Beatty, AD, (Fisch.Meier.Direkt AG) and Andrea Heierli, AD, (Fisch.Meier.Direkt AG)
