Dominique von Matt Joins newhome's Board of Directors
The real estate platform newhome has appointed Prof. Dr. Dominique von Matt as a new member of its board of directors. Laurent Decrue has been promoted to vice president, and Jan Werkmann has stepped down.

Dominique von Matt newhome: Brand Expert Joins the Board of Directors
The real estate platform newhome is strengthening its top leadership body with a prominent figure from the communications industry: Prof. Dr. Dominique von Matt has been elected to the Board of Directors. At the same time, Laurent Decrue is taking on the role of Vice Chairman of the Board, while Jan Werkmann is stepping down from the board. According to newhome, these personnel changes send a clear signal regarding the brand’s further development and the strengthening of its regional roots.
Founder of Jung von Matt with an extensive network
Dominique von Matt brings extensive expertise in the areas of branding, marketing, public relations, and strategic corporate management. He is the founder of the communications agency Jung von Matt in Zurich, which he led as CEO for 22 years and shaped as chairman of the board for 32 years. Today, through his firm von Matt/second opinion, he advises companies on strategic decisions regarding branding and marketing. In addition, he serves on the boards of directors of the NZZ, Faigle, and Go4Balance, among others. As an honorary professor at the University of St. Gallen and honorary president of the Society for Marketing (gfm), he is also committed to the academic and professional advancement of marketing.
Dominique von Matt newhome Focuses on Growth and Brand Strength
According to the press release, the Board of Directors« decision to appoint Dominique von Matt underscores its ambition to further expand the brand throughout Switzerland and consolidate its position as the region’s leading real estate portal. Johannes Höhener, Chairman of the Board of Directors, commented on the new appointment: »With this addition to the Board of Directors, we are consistently refining our strategic focus: strongly rooted in the region, a digital leader, and clearly focused on the needs of our customers. Furthermore, the appointment of Laurent Decrue as Vice Chairman of the Board of Directors underscores our commitment to consistently developing newhome as an industry-friendly real estate portal.” Höhener also thanked Jan Werkmann for his dedication and his contribution to the development of newhome over the past few years.
New Committee with Broad Expertise
The Board of Directors of newhome.ch now consists of the following members: Johannes Höhener (Chairman of the Board), Laurent Decrue (Vice Chairman of the Board), Robert Hauri, Dr. Falk Kohlmann, Andreas Schiller, Stefan Studer, Stefan Wabel, and Prof. Dr. Dominique von Matt. The board brings together proven expertise in the fields of real estate, finance, digitalization, media, and brand management. According to the announcement, the operational management of the real estate portal remains unchanged.
Newhome positions itself as Switzerland's leading regional real estate portal and is owned by more than 500 real estate companies (Next Property), 19 cantonal banks (NNH Holding), AXA Insurance, and the media company CH Media.
More information at https://www.newhome.ch
