New Publishing Management at Keesing Switzerland

Andrew Rushton Keesing: Leadership Transition at Switzerland's Leading Puzzle Publisher

On May 21, 2026, the Board of Directors of Keesing Switzerland appointed Andrew Rushton as Publishing Director and CEO of B2C. He succeeds Daniela Sayer, who is retiring after many years of highly successful service. Rushton has been in office since May 1, 2026, and will work closely with his predecessor until the end of June 2026 to ensure a smooth transition.

Keesing Switzerland is part of the Keesing Media Group, headquartered in Amsterdam, and is Switzerland’s leading puzzle publisher under the «Küng Rätsel» brand, with titles such as «Schweizer Rätsel-Magazin» and «Mein Küng Sudoku.».

Experience in the book and publishing industry

Andrew Rushton brings many years of experience in the Swiss book and publishing industry. After eleven years as co-managing director of the Zurich-based picture book publisher NordSüd, he most recently served as program director at Klett and Balmer. Other highlights of his career include stints at the Stauffacher and Orell Füssli bookstores.

Together with Tamara Mattiussi, Managing Director of Rätsel Agentur and CEO of B2B, Rushton forms the new management team at Keesing Switzerland. Under his leadership, the publishing house will continue to focus on its loyal readership and provide them with high-quality print products at fair prices. At the same time, the company is evaluating new market opportunities to reach the next generation of puzzle enthusiasts.

Statements Regarding the Handover

Rushton expressed his enthusiasm for his new role: «I’m really looking forward to this new challenge. The publishing products are strong, and so is the team behind them. With great respect for Daniela Sayers» achievements, I’m full of energy as I look forward to what we hope to accomplish together in the coming years.”

Daniela Sayer, who is stepping down as publishing director after more than 20 years in the puzzle business, will be saying goodbye to a dedicated and friendly team: «I’m very happy that I can hand over my varied and exciting responsibilities to Andrew Rushton—and thus into good hands.» She adds: «I’m saying goodbye to a dedicated, motivated, and friendly team and to my highly valued, long-time co-director, and now I finally have time to solve puzzles.»