Mediaschneider Bern: Melissa Spycher and Thierry Frey take the lead

The owner-managed media agency Mediaschneider Bern is strengthening its leadership structure: Melissa Spycher will become the new CEO, and Thierry Frey the new CCO. Both are internal promotions and embody continuity and a client-focused approach. The agency’s current CEO, Thorsten Winkler, is leaving the agency.

Mediaschneider_Bern_Führungswechsel_Melissa Spycher_Thierry Frey
Melissa Spycher (CEO) and Thierry Frey (CCO) take over the management of Mediaschneider Bern. Source: zvg

The media agency Mediaschneider Bern is focusing on internal continuity and has appointed Melissa Spycher as CEO and Thierry Frey as CCO with immediate effect. With this dual leadership, the owner-managed agency is strengthening its proximity to clients, partners and teams.

Melissa Spycher has been working at Mediaschneider Bern for eleven years and has already played a key role in operational management and further development as COO. She will continue to ensure stability and continuity in the management of the company. Thierry Frey, who has been with the agency for almost nine years, is joining the management team as a long-standing leader. As the previous Client Service Director, he brings with him extensive market and client experience as well as strong roots within the teams.

People business at the center

The previous CEO Thorsten Winkler will be leaving the agency. The Board of Directors would like to thank him for his commitment and wishes him all the best for the future.

As a people business, Mediaschneider Bern focuses on people - employees, customers and partners alike. The new management structure underlines this claim and strengthens the proximity to clients and partners as well as the close cooperation with the teams. The combination of operational strength, customer proximity and active partnership forms the basis for the agency's next phase of development.

Conscious decision for internal development

With this solution, Mediaschneider Bern is consciously focusing on internal development, well-established cooperation and the consistent continuation of the existing strategy.

Urs Schneider, owner and Chairman of the Board of Directors of Mediaschneider Bern: "With Melissa Spycher and Thierry Frey, we are relying on a young, dynamic management team that is close to the market and our customers. Both stand for a customer-oriented and market-oriented mindset of the highest quality and bring the right mix of experience, closeness to the team and entrepreneurial attitude. I am convinced that they will successfully lead Mediaschneider Bern into the next phase of development."

Bene Abegglen, member of the Board of Directors, adds: "The new dual leadership is a strong sign of continuity and at the same time of the further development of Mediaschneider Bern. Both leaders know our clients, the market and the internal processes inside out. This proximity to the business and to the people is crucial in order to remain agile, customer-oriented and successful in the future."

"I am looking forward to supporting our customer relationships even more closely in my new role, with customer proximity, quality and personal interaction at the heart of everything we do," says Thierry Frey. "At the same time, I look forward to continuing to work with this strong team and to sharing and passing on my expertise and experience in an even more targeted way."

Melissa Spycher adds: "I am very much looking forward to the new collaboration with Thierry in this role. We have been working closely together for around nine years and have a common basis of experience, trust and customer proximity that we can now build on."

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