SRG takes action against Infront

SRG SSR idée suisse has taken legal action against the football TV rights marketer Infront. As reported by the "Sonntagszeitung" newspaper, SRG has now taken legal action against Günther Netzer's company. SRG believes that its exclusive contract regarding the broadcasting rights for the World Cup in Switzerland has been violated, as RTL and M6 are also broadcasting Switzerland in their Swiss windows - with Swiss advertising. Among other things, SRG is claiming a loss of advertising revenue. The advertising revenue during the World Cup is used by the broadcaster chains to refinance their expenditure for the rights. However, the broadcasts of the public broadcasters ARD, ZDF and ORF, which can also be received in Switzerland, are not framed by Swiss advertising.