New Luzerner Zeitung fundraising campaign now as a foundation
The Neue Luzerner Zeitung's fundraising campaign to help people in need in Central Switzerland is being transformed into a foundation. The campaign has raised 10 million francs since 1996.
The Neue Luzerner Zeitung's fundraising campaign to help people in need in Central Switzerland is transformed into a foundation. The campaign has already collected 10 million francs since 1996. In future, it will be run independently, but in the same form." Not only have donations for the so-called "Christmas campaign" increased in recent years, but the number of applications also rose by 200 to over 1,400 in 2005, writes the Neue Luzerner Zeitung in a press release. "The LZ Christmas campaign has become an institution in Central Switzerland that we definitely want to continue. For legal reasons, however, it makes sense. We want to separate the campaign from the company and transform it into an independent foundation," says Erwin Bachmann, Delegate of the Board of Directors of LZ Medien and new Chairman of the Foundation Board, explaining the transformation of the campaign.
