SF and publishers on the web?
Lebrument, president of the Internet Publishers Association, could envision private publishers cooperating with Swiss Television in the area of Internet advertising.
Internet Publisher President Hanspeter
Lebrument could imagine that the private publishers with the
Swiss television in the area of Internet advertising. Currently
A draft ordinance to the Radio and Television Act stipulates that
SF has to do without advertising and sponsorship on the Internet. Lebrument
believes it is plausible that the private publishers are
Internet marketer and SRG subsidiary Publisuisse.
"Joining Publisuisse would be an obvious choice because many publishers are also
have their own television stations," says Lebrument, who regrets this,
that the former cooperation with SRG in the former AG für
advertising television. Last fall, SF expanded its
website and drew a lawsuit from the publishers' association.
SF competes illegally, because it is financed by fees, with the
Internet offerings from private broadcasters. A proposal from SRG Director General
Armin Walpen to found a joint company for this purpose has not yet been realized.
but not pursued any further. (rw)
Lebrument could imagine that the private publishers with the
Swiss television in the area of Internet advertising. Currently
A draft ordinance to the Radio and Television Act stipulates that
SF has to do without advertising and sponsorship on the Internet. Lebrument
believes it is plausible that the private publishers are
Internet marketer and SRG subsidiary Publisuisse.
"Joining Publisuisse would be an obvious choice because many publishers are also
have their own television stations," says Lebrument, who regrets this,
that the former cooperation with SRG in the former AG für
advertising television. Last fall, SF expanded its
website and drew a lawsuit from the publishers' association.
SF competes illegally, because it is financed by fees, with the
Internet offerings from private broadcasters. A proposal from SRG Director General
Armin Walpen to found a joint company for this purpose has not yet been realized.
but not pursued any further. (rw)
