Red Sport Network launches Digital Hub for the Swiss Handball Federation

Red Sport Network is expanding its commitment to the Swiss Handball Association (SHV) with a comprehensive content platform. The Digital Hub was designed as an integral part of the association's website handball.ch and offers fans of the two top leagues Quickline Handball League (QHL) and Swiss Premium League I (SPL1) a new home for news, highlights and live updates.

As a long-standing partner of the SHV - already responsible for the streaming platform redhandball.ch and the streaming production of handball matches - Red Sport Network is thus further expanding its cooperation with the association.

Four content pillars for maximum reach

The platform is based on a strategic content model with four focal points: Stories provide the latest news, results and statistics in real time. Top Stories offer emotional storytelling with highlights, best plays, "top saves" by goalies and player portraits. Shorts present gripping short videos optimized for social media and mobile use. Team channels enable club-specific channels for all clubs in the QHL and SPL 1.

Technology meets handball expertise

Red Sport Network was responsible for the design, development and technical implementation of the platform. The focus was on seamless integration into the existing SHV ecosystem, mobile-first user experience, social media compatibility and share functions, bilingualism (DE/FR) and free access as a supplement to the existing streaming subscription.

In addition to the platform, Red Sport Network is also expanding the content of the league channels @swisspremiumleague and @quicklinehandballleague on Instagram.

Strategic partnership for top Swiss handball

"The Digital Hub shows how modern sports marketing works: integrated, cross-platform and consistently focused on the needs of fans," says Alex Grimm, CEO of Red Sport Network. "We are delighted to be working with the SHV to take the digital presence of top Swiss handball to a new level."

"With the Digital Hub, we are taking handball to the next level. As a supplement to our existing channels, it is an important step in our digital development and puts our sport on a new stage," says Séverine Tresch, CEO of the Swiss Handball Federation.

With the Digital Hub, Red Sport Network is expanding its involvement in Swiss handball - from production and streaming to content distribution.

About Red Sport Network

Founded in Zurich in 2022, Red Sport Network offers access to modern sports broadcasting through technological innovation. As part of Ringier Sports, Red Sport Network uses a fully automated, cloud-based infrastructure to offer lesser-known sports leagues and up-and-coming athletes a professional stage at broadcast level - efficiently, scalably and without on-site camera teams.

Red Sport Network currently broadcasts more than 65 football, handball and ice hockey leagues in Switzerland - live, on demand and as a highlight. In Germany and Austria, the offering also includes around 50 ice hockey leagues. With its OTT platform Red+, AI-supported data analysis (REDPerform) and a fair monetization model via Gamepass, Red Sport is creating a digital ecosystem that sustainably increases reach and fan engagement.

Through partnerships with leading media brands such as Blick and sport.ch, Red Sport Network is significantly increasing visibility and redefining the future of sports broadcasting.