APG has installed the first Rollingstars on roads
The outdoor advertising company APG has installed the first Rollingstar200L rotating billboards in prime locations in Zurich, Basel, and Bern.
Out-of-home advertiser APG has installed the first Rollingstar200L street-side rotating machines in central locations in Zurich, Basel and Bern. The surfaces can be covered with three subjects that change at regular intervals. Thanks to the technology used, the motifs are presented in one piece and without being cut up. APG intends to install the illuminated posters only at highly frequented and optimally visible locations in the major cities. The offer includes 135 spaces. In Zurich, for example, the Rollingstars can be seen at Bellevue, Bahnhofplatz and Bürkliplatz, in Basel at Aeschenplatz, Schützengraben and Nauenstrasse and in Bern at Bundesgasse, Theaterplatz and Bärengraben. The new advertising medium was tested for the first time in RailCity stations in 2004.
