Displayce and TikTok bring mobile campaigns to DOOH screens
Displayce and TikTok are entering into a Europe-wide partnership. The «Out of Phone» solution makes it possible to extend mobile TikTok campaigns to digital out-of-home (DOOH) screens across Europe, thereby combining the reach of social media with the impact of DOOH.
Displayce and TikTok have announced a partnership around the "Out of Phone" solution. This enables TikTok mobile campaigns to be extended to digital out-of-home across Europe. The collaboration offers advertisers the opportunity to combine the reach of TikTok with the scale and impact of digital out-of-home.
The campaigns are played out on premium DOOH screens in key urban areas, highly frequented locations and iconic environments. This ensures visibility and a consistent presence between mobile and public spaces. The partnership enables the activation of the "Out of Phone" solution throughout Europe.
With this cooperation, brands can seamlessly extend their social media presence into the public space and thus reach their target groups both on mobile devices and on large digital outdoor advertising spaces.
