Media Trend Awards for NZZ and Cinecom
For the past nine years, the trade journal *Media Trend Journal* (MTJ) has been conducting an online survey of the largest media clients to determine the best media provider and the best media marketer.
In an online survey of the largest media customers, the Media Trend Journal (MTJ) has been determining the best media providers and media marketers for nine years. This year, NZZ won the coveted trophy for the best Swiss media provider for the third time. NZZ thus relegates last year's winner 20 Minuten to second place. The Handelszeitung is in third place. The other rankings up to 10th place are, in this order: Tamedia (newspapers), Clear Channel Plakanda, Tamedia (magazines), APG, Gruner & Jahr, E-advertising and Ringier (Blick). Among the media marketers, Cinecom made the breakthrough to the top for the first time. Marketer Publisuisse is in second place, with third place going to Radiotele. The other rankings up to 10th place are, in this order: IP Multimedia, Mediabox, Adlink, SevenOne Media, Belcom, KI Media and Web2com.
35 advertising agencies and 24 media agencies took part in this year's survey. 29 media providers and 17 media marketers were judged on the criteria of service, advice and value for money. The survey was carried out in the first few months of this year as part of the Media.Research.Group's advertising market study.
35 advertising agencies and 24 media agencies took part in this year's survey. 29 media providers and 17 media marketers were judged on the criteria of service, advice and value for money. The survey was carried out in the first few months of this year as part of the Media.Research.Group's advertising market study.
