Migros hires Ruf Lanz

Following a pitch, Ruf Lanz was awarded the contract to raise awareness of Migros' sponsorship initiatives among the general public.

Following a pitch, Ruf Lanz has been awarded the contract to make Migros' sponsorship commitments even better known to the general public. The Zurich-based creative agency impressed with a concept that communicates in a "fresh, surprising and very Migros-like" way, according to Migros' sponsorship manager, Andreas Bühler. Migros regularly sponsors popular events in the fields of sport, music, culture, shows and spectacles. According to Ruf Lanz, the first fruits of the new collaboration will be seen from November.

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