With strategy, attitude and "heat": Anna Rossinelli raises her profile
On the podcast «Soltis Studiocast,» Swiss musician Anna Rossinelli talks about her seventh studio album, «Heat,» and how she is strategically positioning herself in the evolving music market.
Anna Rossinelli is one of the few Swiss artists who have been able to establish themselves permanently since her debut in 2008 and the international boost from the Eurovision Song Contest 2011. Shortly before the release of "Heat" (November 21, 2025), she talks to podcaster Christoph Soltmannowski about her focus and clear direction.
Versatile Album with clear handwriting
"Heat" dispenses with an overarching concept and focuses on eleven independent songs. Rossinelli speaks of "vignettes" that depict different moods. Musically, the album moves between pop, rock and singer-songwriter and is designed in such a way that individual tracks also work independently.
The title track "Heat" established itself early on as a strong radio track. It is complemented by songs such as "Stolen Kingdoms" with a socio-political undertone or the rockier "If You Don't Know". This bandwidth increases the possible uses - from airplay to live performance.
The podcast on YouTube:
Collaboration as a strategic element
For "Heat", Rossinelli deliberately opened up the production process. The collaboration with younger Swiss songwriters and producers such as Dana and Lisa Oribasi ("Victoria Line") brought new perspectives. The sessions were direct and efficient and aimed to break up routines.
A stable team model
The trio with Georg Dillier and Manuel Meisel remains central. Their many years of working together have enabled clear decision-making processes and consistent implementation - both in the studio and live. Personal changes have led to professionalization, not ruptures.
Focus on value creation
Rossinelli speaks openly about revenue models in the music business. Streaming is important for visibility, but the live business remains economically decisive. Accordingly, the 2026 Swiss tour is a central component of album exploitation. With "Heat", Anna Rossinelli shows how artistic development, market-oriented thinking and a functioning team can be combined in the long term.
The podcast on Spotify:
Anna Rossinelli's album "Heat" was released on November 21, 2025 and her tour starts in February 2026.
