Hofer gets a taste of the mountain air for Seilbahn Schweiz

The Bern-based agency Hofer Kommunikation is redesigning the CI/CD of the Swiss Cableways Association (SBS). The agency won the mandate in a pitch against three competitors. To strengthen its public relations work, which also includes activities in winter sports as well as public and tourist transport, the Swiss Cableways Association will be presenting itself with a contemporary profile from fall 2007. According to a press release, this will clearly reflect the association's core competencies. The Bern-based association has 405 cableway companies as association members and 70 industrial companies as associate members.