Last but not least: beauty is in the hands of the phone users  

Even a week after the election, the Miss Switzerland controversy has not yet been fully resolved. The NZZ am Sonntag has now cited a study to explain why the «wrong» candidate was chosen. As early as the day of the election, it was clear to many...

Even a week after the election, the Miss Switzerland case has not been completely settled. The NZZ am Sonntag now consulted a study to clarify why the "wrong one" was chosen.
 
Even on the day of the election, it was clear to many that it was not the nice Christa Rigozzi with the big nose who should have won, but the impulsive Xenia Tchoumitcheva with the thick lips. Since that fateful election Saturday evening, people have been puzzling over and debating in the columns and on the channels of the country how this can be explained. The NZZ am Sonntag based its explanation on a study by the Allenbach Institute for Public Opinion Research. Their surveys show that it is mainly older and less educated women who pick up the phone when it comes to televoting to choose the country's king or queen. The 167,000 people who voted by phone for Miss Switzerland were no different.
 
Now, contrary to rumors to the contrary, not only men but also women are sometimes very simple creatures. Tchoumitcheva embodies everything that men want and therefore everything that women hate in women: she is young, plump, single and equipped with an almost outrageous sex appeal. The average woman immediately senses danger there, no, such an offensively sexy woman simply must not win. And so the pageant has unintentionally mutated into a battle of the sexes. The fact that the Miss Switzerland organization also signed a contract with the runner-up did nothing to calm the situation - in the discussion forums, the questions piled up: "Do we want a Miss for the women? And one for the men? Is there even a threat of a schism?" Answers won't be found until next year.

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