ViznerBorel successful in competition for Denner pork belly

In a competitive presentation for Denner's pork belly, the Zurich-based communications agency came out on top against the competition. In addition to the great understanding of the retail trade, the strategy and implementation were decisive for the award. Both familiar and new approaches were chosen. ViznerBorel, previously entrusted with the Denner image and wine campaign, is now also responsible for the commercial pork belly advertising. The first results will be seen by the beginning of 2007 at the latest.