WEMF with new managing director
The Board of Directors of the industry research organization WEMF has elected Marco Bernasconi as its new managing director. In March 2007, he will take over operational management from long-time director René Schmutz, who is set to retire.
The Board of Directors of the industry research organization WEMF has elected Marco Bernasconi as its new Managing Director. In March 2007, he will take over the operational management from René Schmutz, who has been Director for many years and will be retiring.
Marco Bernasconi, 49, grew up in Schaffhausen and Portugal. He graduated from the University of Zurich in 1987 with a degree in business psychology and journalism. The most important stages in Bernasconi's professional career were positions as Head of Marketing at Rivella and Helvetia-Patria and as Head of Marketing Communications and Customer Segment Management at Swisscom. He has been Business Development Director at IHA-GfK since January 2005.
Bernasconi was chosen because his professional experience in management, marketing and market research provides him with the necessary skills. The WEMF management is convinced that with Bernasconi, the challenges of the media and advertising market will also be mastered in the coming years, as stated in the corresponding press release.
Marco Bernasconi, 49, grew up in Schaffhausen and Portugal. He graduated from the University of Zurich in 1987 with a degree in business psychology and journalism. The most important stages in Bernasconi's professional career were positions as Head of Marketing at Rivella and Helvetia-Patria and as Head of Marketing Communications and Customer Segment Management at Swisscom. He has been Business Development Director at IHA-GfK since January 2005.
Bernasconi was chosen because his professional experience in management, marketing and market research provides him with the necessary skills. The WEMF management is convinced that with Bernasconi, the challenges of the media and advertising market will also be mastered in the coming years, as stated in the corresponding press release.
