YOC: Leotrim Hoxha new Head of Sales
Since early June, Leotrim has been leading the sales team and driving the company’s expansion and market presence in Switzerland. With Leotrim on board, YOC Switzerland aims to build on YOC’s successes in Germany, Austria, and Poland.
Since YOC Switzerland was founded in January 2022, the company has continuously gained market share and now works with all relevant advertisers and publishers. The introduction of premium inventory and unique high-impact formats including AI optimization has significantly increased the attractiveness for advertisers. With the support of Leotrim, YOC Switzerland will continue to drive this positive development and usher in the next phase of growth.
Maximilian Pruscha, Chief Operating Officer of YOC AG, is enthusiastic about the new addition: "We are proud to welcome Leotrim Hoxha to our team. His deep digital know-how and exceptional talent for evaluating customer needs and delivering the best possible advice are a great asset for us. With his network and strategic approach, we are confident that Leotrim will take our business in Switzerland to the next level."
YOC is a technology company that develops software for the digital advertising market. With the help of our programmatic trading platform VIS.X®, we enable an optimal advertising experience for advertisers, publishers and users of the mobile Internet and mobile applications. By using VIS.X® and YOC's attention-grabbing advertising formats, advertisers have the opportunity to increase awareness of their brand in conjunction with high-quality advertising inventory. Renowned premium publishers offer a global media reach and benefit from the high monetization of our VIS.X® platform. As a pioneer in mobile advertising, the company has been on the market since 2001 and has been listed in the Prime Standard of the German Stock Exchange since 2009. The company is headquartered in Berlin. The company also has offices in Düsseldorf, Hamburg, Vienna, Warsaw, Helsinki and Stockholm.
