Publisuisse and Neo Advertising market the screens "Espace TSR" together
A year ago, information screens were launched under the name «Espace TSR» at 100 Naville kiosks and retail locations throughout French-speaking Switzerland. To boost sales efforts, Publisuisse and Neo Advertising have entered into a cooperation agreement.
Under the name "Espace TSR", information screens were put into operation a year ago in 100 Naville kiosks and sales outlets in French-speaking Switzerland. Publisuisse and Neo Advertising have now concluded a cooperation agreement to strengthen sales activities. As part of a permanent "out-of-home presence" of French-speaking Swiss television, the screens show a program loop updated twice a day with short news items, weather, sports program trailers as well as advertising and sponsorship messages.
Publisuisse was previously the sole marketer of advertising and sponsorship. Now Neo Advertising, which specializes in the installation, operation and marketing of ad screens, is joining as a partner. Neo Advertising currently manages over 700 screens in supermarkets, shopping centers and retail chains.
Publisuisse was previously the sole marketer of advertising and sponsorship. Now Neo Advertising, which specializes in the installation, operation and marketing of ad screens, is joining as a partner. Neo Advertising currently manages over 700 screens in supermarkets, shopping centers and retail chains.
