Weltwoche becomes more economical

Since Roger Köppel returned to the helm of Weltwoche at the beginning of October, the weekly newspaper has undergone a massive restructuring. According to Köppel, the aim of this restructuring is to "bring the business side more to the fore". Is more advertising and less content the patent recipe? It is noticeable, for example, that there is much more advertising in the new Weltwoche than before. And the personnel structure has also been streamlined (see ) Due to the restructuring and cost-cutting measures, Köppel has now also had to cut the position of head of copywriting Ingolf Gillmann. Köppel told KleinReport that he was very sorry about this. The man responsible for titles and leads has been made redundant with immediate effect so that he has time for reorientation. The Swiss weekly has also lost its New York correspondent Alain Zucker. However, Zucker has resigned himself, as Kleinreport reports.
Köppel has also secured the exclusive rights to print the memoirs of former German Chancellor Gerhard Schröder for Switzerland. The paper will publish excerpts from the memoirs in its next issue. Schröder's book "Entscheidungen. Mein Leben in der Politik" will be published by Hoffmann und Campe at the end of October.