3+ gains in primetime
The increase in market share for the young Swiss television channel 3+ is said to be steady; however, according to Swiss Television, this channel is not allowed to call itself «young Swiss television.».
There has been a steady increase in the market share of the young Swiss television channel 3+, which in the opinion of Swiss television cannot call itself "young Swiss television". In October, the new private channel achieved an average market share of 2.3 percent in prime time, thereby increasing its share in the 15-49 advertising-relevant target group by almost 10 percent. According to 3+, it is the only private channel apart from Super RTL that was able to further increase its market share in October. It is good that the in-house production "Superstar" was on, as it contributed significantly to the good result. However, feature films and the CSI series were also well received by the audience. That's why there's now more of it: CSI will now be broadcast daily as a double episode in the early evening program.
