Reader's Digest Switzerland has a new Business Manager
On December 1, Valerio Barbesino will take over the management of Reader's Digest Zurich. The Zurich branch is one of the most important subsidiaries of the global direct marketing company.
On December 1, Valerio Barbesino will take over the management of Reader's Digest Zurich. The Zurich branch is one of the most important subsidiaries of the globally active direct marketing company. 45-year-old Barbesino brings a wealth of experience in direct marketing to his new position: he is the former Head of Marketing of the Italian branch of Reader's Digest and has held various marketing positions in Italy and the UK in recent years, most recently at International Masters Publishers (IMP). Now the business administration graduate is returning to Reader's Digest.
