Fisch.Meier creates the wall-of-fame voucher for Bookbinders

Direct marketing specialist Fisch-Meier created the mailing for the grand opening of the fifth Bookbinders store on November 11 in Bern. The invitation mailing ensured a full house.

The direct marketing specialist Fisch-Meier created the mailing for the opening of the 5th Bookbinders branch in Bern on November 11. The invitation mailing ensured a full house. A special voucher was created to emphasize Bookbinders' motto "Hold on to your life". Once redeemed, this could be placed on the specially created wall of fame and thus became part of a snapshot of the opening party.

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