TV star gets involved in the Internet television business
On Thursday, the TV magazine TV-Star from Jean Frey launches the multimedia platform Electronic Entertainment Guide (EEG). The magazine now offers 22 television channels on the portal.
On Thursday, the TV magazine TV-Star from Jean Frey launches the multimedia platform Electronic Entertainment Guide (EEG). The magazine now offers 22 television channels on the portal. Next year, the number of channels will be increased to 100. With the TV offer and a new electronic program guide, TV-Star wants to stop the loss of readership caused by some cheap program guides. The current offer includes the six SRG channels, ARD, ZDF, ORF, 3Sat and nine German private channels. Viewers pay according to the duration of their subscription, as the news agency SDA writes. A week costs CHF 5, a month CHF 8.90 and a year CHF 70. The two pay channels Extreme Sports and the erotic channel Private Spica can be watched for between CHF 15.90 and CHF 31.90 per month. A broadband connection of at least 512 kbit per second is required for reception.
Not the only oneTo access the television programs, TV-Star cooperated with the Dübendorf-based Internet provider Netstream. This year, Netstream became the first Swiss provider to enter the ADSL.TV Internet television market. Thanks to the partnership, TV-Star does not have to apply for a TV license from the Federal Office of Communications (Bakom).
In addition to TV-Star, Sunrise and Zattoo, a company founded by Americans and Swiss, also offer television via the Internet. TV-Star has no great illusions about the number of customers. According to Martin Gnos, Head of New Media, a few hundred are expected - except during major events such as the European Football Championship. This means that the new service does not compete with Swisscom. The latter wants to overtake Cablecom with its Internet television service Bluewin-TV, which was launched a month ago.
Electronic program guide leads the way through the television landscapeIn addition to Internet television, TV-Star is also introducing an electronic program guide that leads the user through 250 European TV channels and provides a quick overview. The new site also offers the current TV program in Switzerland - updated every 30 minutes. With the E-Pilot, users can compile the information for their daily newsletter according to their wishes. It is now also possible to enquire about the program by cell phone and those who want to discuss series, telenovelas and films can meet like-minded people in the forum. Streaming formats and podcasts are also planned for 2007. TV-Star users will also have access to an online store and personal horoscopes from Astrodata.
Not the only oneTo access the television programs, TV-Star cooperated with the Dübendorf-based Internet provider Netstream. This year, Netstream became the first Swiss provider to enter the ADSL.TV Internet television market. Thanks to the partnership, TV-Star does not have to apply for a TV license from the Federal Office of Communications (Bakom).
In addition to TV-Star, Sunrise and Zattoo, a company founded by Americans and Swiss, also offer television via the Internet. TV-Star has no great illusions about the number of customers. According to Martin Gnos, Head of New Media, a few hundred are expected - except during major events such as the European Football Championship. This means that the new service does not compete with Swisscom. The latter wants to overtake Cablecom with its Internet television service Bluewin-TV, which was launched a month ago.
Electronic program guide leads the way through the television landscapeIn addition to Internet television, TV-Star is also introducing an electronic program guide that leads the user through 250 European TV channels and provides a quick overview. The new site also offers the current TV program in Switzerland - updated every 30 minutes. With the E-Pilot, users can compile the information for their daily newsletter according to their wishes. It is now also possible to enquire about the program by cell phone and those who want to discuss series, telenovelas and films can meet like-minded people in the forum. Streaming formats and podcasts are also planned for 2007. TV-Star users will also have access to an online store and personal horoscopes from Astrodata.
