Erdmannpeisker: Rivellution now also on green
The Biel-based Erdmannpeisker agency has been showing Rivella lutionaries from all over Switzerland since April. From now on, the Rivella lutionaries will also be used for Rivella Grün.
Green rivellutionaries combine boxing with chess, solve the Rubik's Cube blindfolded or slam ad-hoc poetry: while speed cuber Federico from Ticino can be seen in print ads, physics teacher Urs from Obwalden shows in a TV commercial why he needs an enjoyable and mental refreshment while chess boxing. The umbrella campaign is accompanied by the soundtrack "I need a Rivellution" by the Swiss band "Modern Day Heroes". The song and all rivellutions can be downloaded on Lang-lebe-anders.ch can be downloaded or viewed here.
