New clinic group relies on Digicube for its digital transformation
Valens Clinics and the Zurich Rehabilitation Centers are merging to become Switzerland’s largest provider of medical rehabilitation. The agency Digicube has been commissioned to redesign the brand’s digital presence.
The merger of the two institutions creates a clinic group with 12 inpatient and outpatient locations and over 2,200 employees. With around 10,000 patients a year, the organization places great value on holistic, individually tailored rehabilitation. This claim is also reflected in the future digital brand identity, which is intended to make the offer simple, clear and innovative for patients, referring physicians and specialists to experience.
From brand strategy to digital implementation
Scholtysik was commissioned to develop the brand strategy and visual concept for the clinic group's brand portfolio (Markt-kom.com reported). The Schaan-based agency Digicube will then take over the implementation of the new websites. The focus is on seamlessly translating the strategic guidelines into an intuitive and patient-friendly digital presence. The aim is to make the website informative and functional and also to establish it as a central platform for patients and specialists.
