New platform for radio advertising in the Bern region
As of January 1, 2007, a new booking option for radio advertising was introduced in the Bern region. The radio stations BE1, BeO (Berner Oberland), and Emme can now be booked together or in pairs as modules.
On January 1, 2007, a new booking option for radio advertising was created in the Bern region. The radios BE1, BeO (Bernese Oberland) and Emme can now be booked together or two at a time in modules. This flexible and customer-oriented option is unique in Switzerland, according to the providers. Customers are thus offered an advertising solution with freely selectable area coverage and high performance values at the usual pool conditions. According to the radios involved, the pool is to be kept as lean as possible in administrative terms. This means that any variant can be booked at any radio station. The prices are published by the respective radio stations.
