Guhl/Partners develops CD for SIS Swiss International School
Three schools of the Kalaidos Education Group Switzerland have joined forces in bilingual teaching. The communications agency Guhl/Partners in Zurich's Seefeld district has brought together the courses offered by the various schools to create a comprehensive program.
Three schools of the Kalaidos Education Group Switzerland have joined forces in bilingual teaching. The communications agency Guhl/Partners in Zurich's Seefeld district has brought together the courses offered by the various schools as an overall offering and transformed them into a single brand. An intense shade of blue characterizes the new logo. Color codes such as yellow, red and green are used to differentiate between the levels. Moments from everyday school life are shown in black and white photos. The texts are in German and English.
The new identity was implemented at the start of school at the end of August. From January 2007, the offer will be advertised to the general public in German-speaking Switzerland with advertisements in education specials and the most important titles in the daily, Sunday and specialist press.
The SIS Swiss International School is made up of the Institut Minerva Zürich, the Lernstudio Junior Zürich/Winterthur and the Minerva Schulen Basel. It aims to appeal to children from German-speaking and international families and covers the age groups from 3 to 19 years,
