Assai advertises Laax
For the 2006/2007 winter season, Assai has taken over all online marketing for the Flims Laax Falera winter resort. The campaign for the vacation region is based on three initiatives.
Assai has taken over the entire online marketing for the Flims Laax Falera winter resort for the 2006/2007 winter season. The campaign for the vacation region is based on three measures: an online game with a recommendation mechanism, search engine marketing and a banner campaign.
An online game designed by Assai was launched at the start of the season. This accompanied the offline communication measures and increased catalog orders, as detailed in a press release.
In a further step, an international search engine marketing campaign was launched, which focused on performance-oriented marketing.
Finally, Swiss portals and websites with a high affinity to the topic of travel were considered for banner advertising.
Assai works for national and international clients. As a Wirz Group company, Assai stands for digital and dialog-oriented communication.
An online game designed by Assai was launched at the start of the season. This accompanied the offline communication measures and increased catalog orders, as detailed in a press release.
In a further step, an international search engine marketing campaign was launched, which focused on performance-oriented marketing.
Finally, Swiss portals and websites with a high affinity to the topic of travel were considered for banner advertising.
Assai works for national and international clients. As a Wirz Group company, Assai stands for digital and dialog-oriented communication.
