Competitions Goldbach Media is calling for the 3rd Crossmedia Award. Geri Aebi is the new president of the jury. Gold, silver and bronze as well as 10,000 euros in prize money for the winner are the attractions of the Crossmedia Award. In addition, the jury can award a special prize. The initiator and organizer of the Crossmedia Award, which was already held in 2005 and 2006, Goldbach Media, provides information on the conditions for participation in the Crossmedia Award 2007 on its websites www.goldbachmedia.ch and www.goldbachmedia.at. The announcement of the Crossmedia Award is intended to promote networked thinking and action in communication and the innovative use of media. "The success of previous juries and the increasing adoption of crossmedia in the strategy and concept work of advertising and media agencies have confirmed our decision to have the best work in the advertising industry evaluated and awarded by a neutral jury," says Goldbach Media CEO Klaus Kappeler.
The 2007 award will be presented on May 10, 2007. According to Dominique von Matt, the jury under the new leadership of Geri Aebi, Wirz Werbung, will examine the strategy of cross-media use, the innovation of networking, the push of other content and media, the creative implementation, the staging and brand language appropriate to the media and target group, as well as the effectiveness and overall impression.
Agencies that have realized projects in Switzerland, Germany or Austria in the past and current year are invited to participate. The deadline for entries is April 3, 2007, and judging will begin on April 6, 2007.
 

The winners so far 
The Crossmedia Award 2006
went to Mammut out of 28 entries for the worldwide sensational "Mary Woodbridge" campaign. This was staged by Spillmann Felser Leo Burnett. Silver went to Swisscom Fixnet with Beck & Bondi by Contexta, and bronze to the Love Life campaign by Stop Aids and Euro RSCG.On June 1, the first Swiss Crossmedia Award was presented at Mediarena 2005. A total of 37 campaigns entered the competition. Five made it to the final (Lever Fabergé: Dove 2004; Spillmann Felser Leo Burnett: Feldschlösschen; Jung von Matt/Limmat: Granador; Trio SA: Opel Tigra; Euro RSCG: PostMail. The winner was PostMail's "Great things begin with a letter" campaign.
The jury 2007Geri Aebi, Wirz Werbung (presidency), new
Dani Matter, Matter & Gretener, new
Claudio Dionisio,
Namics Andreas Gedenk, Bemberg Gedenk Media.
Markus Gut, Publicis
Beat Lauber, Neue Zürcher Zeitung
Regula Fecker, strategic planning, new
Urs Schneider, Mediaschneider
Daniel Hartmann, Contexta, new
Dominik von Matt, Jung von Matt
Franziska von Weissenfluh, Bernese Newspaper
Marc Werner, Swisscom
Andreas Panzeri

Competitions The Crossmedia Award, initiated and organized by Goldbach Media, is being held for the third time this year. The new jury president and successor to Dominique von Matt is Geri Aebi. The gold winner will receive 10,000 euros in prize money. Other winners will be awarded silver and bronze The Crossmedia Award is intended to promote networked thinking and action in communication and the innovative use of media. The closing date for entries is April 3, 2007. To register, find out more and upload your work, visit www.crossmediaaward.ch.