AI researcher Rolf Pfister: On the trail of the brain code in Davos
Rolf Pfister, Research Director at Lab42 in Davos, is exploring how AI will change our world. A visit to the AI research institute is on the agenda for the «Davos AI Bootcamp» in August. m&k Werbewoche.ch is a media partner.
Will artificial intelligence fundamentally change our working world? And will we one day succeed in cracking the brain code - the secret of how our brains work in detail? AI researchers address these questions in an edition of the video podcast "AI and society - paths into the new world". The podcast on the topic of AI, Artificial Intelligence, is a production of the Text Academy Foundation in cooperation with Lab42.global.
Will Davos become "AI Valley"?
Back in 2004, the Text Academy was the initiator and co-founder of Science City Davos, which represents the research and education hub. Lab42.global has also been part of this research hub since 2022. The Davos AI research institute was founded by brain researcher Pascal Kaufmann.
It is therefore no coincidence that the Text Academy Foundation is holding its AI Bootcamp in Davos in collaboration with the HWZ and the Prompt Engineering Academy: The intensive training in "AI Writing", "Strategic AI" and "AI Graphic Design" will take place from August 7 to 10/11, 2024. It is aimed at experts and decision-makers from marketing, communication and journalism.
The next episodes of the podcast "AI and Society - Paths into the New World" will feature Thomas Benkö from Ringier, Dr. Iris Heilmann from Palmer Hargreaves Cologne and Attila Steinegger from WWF Switzerland.
m&k advertisingweek.ch is media partner of the "Davos AI Bootcamp". Further information on the Davos AI Bootcamp can be found at Textakademie.ch.
