Lukas Binggeli new member of the Bold management board
The Bern-based agency Bold is adding Lukas Binggeli to its leadership team. Senior Partner Marco Mesot is scaling back his role.
Art Director Lukas Binggeli has joined the Bold management team as a Junior Partner. With over a decade of professional expertise under his belt, he completes the management quintet of Moritz Adler, Philippe Hansen, Matthias Gerber and Tino Niederberger.
Binggeli has been with the Bern-based agency since 2019. "As a team player, I have found my place at Bold. Here, concentrated creativity meets healthy pragmatism. Short paths and communication at eye level, pleasant in everyday life with the team and clients. I'm looking forward to continuing to grow and contributing my expertise even more," says the creative about his new role.
"For us, it is another pioneering step to rejuvenate the agency board and distribute it across different shoulders. It's a step that has been on the cards and has been carefully considered," says Philippe Hansen, Partner at Bold, about this development.
Lukas Binggeli is following in the footsteps of Senior Partner and Bold founding member Marco Mesot, who is soon looking forward to calmer waters after more than 30 years in the advertising business. He is not yet withdrawing completely from the operational business: Mesot will reportedly remain with the agency for special projects and administration.
