Last but not least: Employees advertise for their breadwinners

 Companies are increasingly using their employees for advertising. The German newspaper Süddeutsche reported on the young saleswoman Vanessa, who uses frivolous photos to advertise for her employer, the fashion label American Apparel. This trend has also made it across the pond. Several companies have launched campaigns with their employees, and a number of banks are advertising with their advisors. "Advertising with employees", according to Süddeutsche Zeitung, "is en vogue".  
If this preference for in-house models continues, it is to be hoped that the average employee from next door will be preferred in this country. The job search would be very stressful if, in addition to a dynamic appearance, glowing references and impeccable social skills, a successful application also included a flawless walk down the catwalk à la Heidi Klum.