Espace.ch markets online advertising itself
Espace Media's regional news and media portal will now manage its online advertising in-house. To ensure optimal campaign management, Espace.ch relies on Adition's modern ad server technology.
The Berner Zeitung, operator of the news and media portal Espace.ch, will in future work independently and autonomously with all intermediaries and agencies in the marketing of online advertising. Espace.ch will use Adition's ad server technology, which is distributed by Click Solutions in Switzerland, as the publisher writes in a press release. Thanks to its multitasking capabilities, the modern handling allows several online campaigns to be processed simultaneously with minimal effort. Advertising customers can thus benefit from significantly more flexibility in campaign management and receive constantly updated and detailed reporting.
