The WOZ goes full throttle
At the end of July, the weekly newspaper is all about cars. In the July 30 issue, ads for vehicles with low CO2 emissions will be rewarded with a discount, while ads for cars with high CO2 emissions will cost more.
At the end of July, the weekly newspaper is all about cars. In the 30/07 issue, advertisements for vehicles with low CO2 emissions are rewarded with a discount, while those for cars with high CO2 emissions cost more.
According to a press release issued on Monday, WOZ is launching an exceptional bonus/penalty offer for vehicle advertisements exclusively for its special car edition at the end of July. Advertisements for private vehicles with low CO2 emissions will be rewarded with a discount. Advertisements for cars with high CO2 emissions have to pay a kind of CO2 levy for the WOZ and therefore pay more than the normal price. The officially declared CO2 values per model published by the Swiss Federal Office of Energy are decisive for the discount. On this basis, WOZ has created five emission / tariff categories. The discount or surcharge can amount to up to 50 percent of the normal WOZ display rate.
The entire issue 30 / 07 deals with topics such as the psychology of driving and the fascination of car racing. In addition to major car importers, garage owners from the countryside also have their say. Left-wing celebrities and non-celebrities write about their relationship with cars. Of course, Auto-WOZ also covers the current climate debate.
The advertising rates will be available on the WOZ website from Wednesday.
According to a press release issued on Monday, WOZ is launching an exceptional bonus/penalty offer for vehicle advertisements exclusively for its special car edition at the end of July. Advertisements for private vehicles with low CO2 emissions will be rewarded with a discount. Advertisements for cars with high CO2 emissions have to pay a kind of CO2 levy for the WOZ and therefore pay more than the normal price. The officially declared CO2 values per model published by the Swiss Federal Office of Energy are decisive for the discount. On this basis, WOZ has created five emission / tariff categories. The discount or surcharge can amount to up to 50 percent of the normal WOZ display rate.
The entire issue 30 / 07 deals with topics such as the psychology of driving and the fascination of car racing. In addition to major car importers, garage owners from the countryside also have their say. Left-wing celebrities and non-celebrities write about their relationship with cars. Of course, Auto-WOZ also covers the current climate debate.
The advertising rates will be available on the WOZ website from Wednesday.
