Ina Bauspiess becomes Head of Partnerships & Live Events at NZZ
Ina Bauspiess, former Head of Strategic Partnerships & Marketing at the Blick Group, will join NZZ at the end of the year, where she will lead the newly formed Partnerships & Live Events division within the consumer market.
The "NZZ Live" event format has developed successfully since its inception five years ago, according to an NZZ press release. As part of NZZ's continued growth strategy, the events and also the sponsorship and media partnership offers will be further expanded.
The newly formed "Partnerships & Live Events" division is professionally and organizationally embedded in the user market and will be managed by Ina Bauspiess. Silke Wolf will continue to manage and develop NZZ Live with her team and will report to Ina Bauspiess as deputy head of the newly created division. The strategic development of the newly created division will be driven forward together, the statement continues. Media partnerships and live events will be marketed in collaboration with the NZZone marketing organization.
Bauspiess studied German, French and Spanish in Cologne. After holding various professional positions in Germany, Ina Bauspiess has lived in Switzerland since 2007. Until the end of 2022, she worked for the Blick Group for a total of eight years, where her responsibilities included heading up Strategic Partnerships & Marketing. After completing her current role as Head of Marketing & Sponsoring of the UCI Cycling and Para-Cycling World Championships Zurich, she will join NZZ at the end of the year.
