"Asset management is like a drug": Descartes with a new website
The self-proclaimed «first non-boring finance website in Switzerland» from the digital wealth management firm Descartes is now online. A team of freelancers and small agencies has completely revamped the site.
Descartes, a digital provider of wealth management, has a new look. A team of freelancers and small agencies created the branding, Website and applications and would like to make creating them easier and more accessible.
According to the creatives, there are no stock images or buzzwords here - just relevant information that gets to the point. Adriano Lucatelli, CEO of Descartes Finance AG, emphasizes: "You don't have to be a Sibesiech to realize that a website without bullshit is a pretty clever USP." When choosing a partner, the focus was on small, agile working methods: Descartes is not a merged giant bank - and had little desire "to work with large agencies."
Responsible at Descartes: Adriano Lucatelli (CEO), Christian Del Bianco (CTO), Philipp Pag (Business Development Manager). Team:
Noemi Schurtenberger (strategy, SEO, content, project management), Simon Kümin (concept & text), Alessandra Angelucci (branding & design), Lab 360 & Raphael Prader (development).
