Aleksandra Orestijevic joins the Oona+ agency
Aleksandra Orestijevic has been the newest addition to the Oona+ team since October 2023. She brings more than ten years of experience in project management, as well as in the management and transformation of companies in the insurance industry.
The agency was launched just under a year ago with a focus on employer branding, recruitment marketing and talent acquisition (Werbewoche.ch reported). The founder and Managing Director of Oona+, Sebastian Kuhn-Prohic, wants to fill a gap in the agency environment with 360-degree consulting in these areas. To this end, he is now bringing Aleksandra Orestijevic on board for the first time.
Aleksandra Orestijevic's previous roles range from project manager to transformation manager, consultant, facilitator, change agent and culture enabler. One of her focal points is the design of employee experience and employer branding.
"As a senior project manager and employer branding specialist, Aleksandra Orestijevic is an ideal addition to our young agency," Sebastian Kuhn-Prohic is convinced. "Our experience over the past year has shown that strong project management skills are in high demand from clients. They are also indispensable in the multidisciplinary environment and the often complex projects. Their expertise in internal employer branding and the design of employee experiences is an ideal addition to their skills along the candidate journey."
Tense situation on the labor market remains
Many companies still have countless unfilled vacancies. The reasons for this are the shortage of skilled workers, increasing global competition, changing attitudes to work and a new generation on the labor market that has high expectations and demands of companies.
"If production lines come to a standstill due to unfilled vacancies, this not only affects the company, but the entire economy," explains Kuhn-Prohic. The majority of companies do not have the capacity to develop measures and solutions internally with their own employer branding team. This is why the topic is now omnipresent in many management teams. "We have already won several contracts and will be able to show the first results in the coming months."
