Stuiq promotes new mobility app
A new app is set to become the go-to tool for finding Mobility cars and locations—the campaign, created by Stuiq, is designed to highlight the app’s key features.
Mobility is launching a new app as the centerpiece of its digital carsharing service. For the company, this is a milestone that is to be announced in a big way. For this, Stuiq has developed a new campaign for various digital channels and social media, in which six different subjects and animations are to show the highlight features of the new app: Bluetooth door opener, intuitive maps, app performance, price calculator, digital damage report and gas station finder.
The app is to become the central tool for searching for Mobility cars and locations, for complete booking management, and for using the cars. Because as of now, all 3000 cars can be opened with the app. Mobility has commissioned the specialist Adnovum for the development and implementation.
Responsible at Mobility: Guido Zehnder (Head of Marketing Communications), Amela Becirbasic (Digital Marketing & Campaigns). Responsible at Mediatonic: Max Stürzekarn (Senior Digital Media Manager), Ali Guihia (Senior Search & Social Consultant), Mickael Tyc (Search & Social Consultant), Manuel Leston (Ad Ops & Tracking Specialist).
