Colorful attack on the Federal Palace
Politics: Spillmann, Felser, and Leo Burnett urge young people to engage in political discourse.
Politics Spillmann Felser Leo Burnett calls on young people to think politically. "Dissatisfied with the world of today? Then get involved in the world of tomorrow." This appeal is used to create a political mood among young people. The sender is the organizing committee of the Federal Youth Session. This September, young people from all over Switzerland will once again have the opportunity to take politics into their own hands for at least one "hot autumn".
To draw attention to this opportunity, SFLB has staged the dissatisfaction that politics often leaves behind among young people in an astonishing and provocative way for the Youth Session: with a paint attack on the Federal Palace and a simultaneous call to stand up for the future at the Youth Session. The motif appears as a mailing, advertisement and poster. Potential participants also receive color stickers with the suggestion that they place them where they experience grievances.
The Youth Session is open to 200 young people aged between 14 and 21 who either live here or have Swiss citizenship. Around 30 "alumni" who took part in last year's session work for the organization. Social activities in the evening promote cultural exchange. The Youth Session shows young people politics at first hand and motivates them to get involved in politics and actively participate in social life. Discussions with adult politicians are one of the stimuli provided.
Andreas Panzeri
To draw attention to this opportunity, SFLB has staged the dissatisfaction that politics often leaves behind among young people in an astonishing and provocative way for the Youth Session: with a paint attack on the Federal Palace and a simultaneous call to stand up for the future at the Youth Session. The motif appears as a mailing, advertisement and poster. Potential participants also receive color stickers with the suggestion that they place them where they experience grievances.
The Youth Session is open to 200 young people aged between 14 and 21 who either live here or have Swiss citizenship. Around 30 "alumni" who took part in last year's session work for the organization. Social activities in the evening promote cultural exchange. The Youth Session shows young people politics at first hand and motivates them to get involved in politics and actively participate in social life. Discussions with adult politicians are one of the stimuli provided.
Andreas Panzeri
