SRG presents concept for anniversary film promotion
As part of the 60th Locarno Film Festival, Director General Armin Walpen announced details of SRG's anniversary commitment on Monday. In addition, 30 films that were made possible thanks to SRG's support are now available online.
As part of the 60th Locarno Film Festival, Director General Armin Walpen announced details of SRG's anniversary commitment on Monday. As previously reported by Sonntagsblick, SRG is distributing 500,000 Swiss francs to mark the tenth anniversary of the "Pacte de l'audiovisuel" federal program. Walpen is now providing more details: The money is to be used to publicize ten feature films and ten documentaries that will premiere in September 2007 or later. A documentary film can receive a maximum of CHF 20,000, a feature film CHF 30,000. "SRG is thus supporting innovative and original promotional ideas that the producers would not be able to realize without this contribution," says Armin Walpen, explaining the purpose of the commitment. 30 films that were made thanks to SRG's support are now also available on the Internet. For a fee - between one and six francs, depending on the length of the film - the films can now be downloaded from the SRG website for a period of 48 hours. At the end of the test phase at the end of January 2008, the Pacte partners will take stock and discuss the next steps for the "Videos on demand" project.
