Zurich Film Festival with new international splendor

The Zurich Film Festival has pulled off a minor coup: The internationally renowned industry magazine Variety is presenting the "Variety New Talent Award" at the awards ceremony of the third Zurich Film Festival on October 6 to honor particularly outstanding cinematic work. The American magazine Variety is not the international film and media industry's favorite magazine for nothing: since 1905, it has been delivering the top news of the scene, now in 84 countries, and is the media partner of the film festivals in Cannes and Berlin. This glitz and glamour of superlatives is also the real prize for the lucky future winners of the "Variety New Talent Award" in Zurich, as there is no cash prize. As Regula Bigler from the Zurich Film Festival confirmed in response to an inquiry from Werbewoche, prestige and contacts are to be gained first and foremost. According to the festival's press release, the winner will be featured in detail in the editorial section of Variety.