AY&R makes caotina drinkers lick their lips
In a TV commercial, Advico Young & Rubicam shows that even the mere memory of the pleasure of drinking Caotina is irresistible.
Caotina is the premium chocolate drink from Wander. It brings irresistible drinking pleasure to everyday life - so irresistible that just remembering it is a treat in itself, according to a communiqué from Advico Young & Rubicam. In a TV commercial, the agency shows a wide variety of people who have one thing in common: They lick their lips with relish at the thought of the Caotina they have just drunk. The commercial can be seen on TV from the beginning of September 2007. Responsible at Wander AG: Arnold Furtwängler (Head of Marketing and Sales), Björn Roncoroni (Marketing Manager), Bettina Marthaler (Junior Product Manager). Responsible at AY&R: Urs Schrepfer, Daniel Comte (Creative Director), Roland Scotoni (Art Director), Florian Birkner (Text), Marie-Theres Ott (Consulting), Daniela Berther (FFF Production), Ivo Mosterman (Director), GAP Films Munich, (Production), NJP Tonstudio AG (Sound/Music).
